SMS Text Advertising Campaign

SMS Text Advertising Campaign

Published
2021-Dec-23
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There are many ways to do advertising. You can buy a piece of the billboard to show your brand name and contact information. You can advertise on TV. Nowadays, with the prevailing of the Internet, many ads are published on the Internet.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

People seldom know, SMS messages can also be an effective advertising method.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

With 7.1 billion people owning a cellphone, including smartphones and feature phones, SMS messages can reach a large population. People are used to checking their phones constantly. This habit gives SMS messages a high open-rate.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Meanwhile, compared to other advertising methods, the cost of SMS messages is low.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

There is much advertising that you can do with text messages.

1. Invite new people to activities

You can hold online or offline activities and invite people to participate. You can offer discounts to attract them. In this way, you can expand your customer base.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

2. Offer discounts to old customers

As a merchant, it is important to reward old customers’ loyalty. Offering them special treats so they will stick to your brand and recommend it to their friends.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

3. Send product information to people

You can send a product picture to people who collect it when there is a discount. By sending them a text message to attract them to make the order.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

You can also send product information to new customers.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

4. Remind people of new arrivals

When there are new arrivals, send text messages to remind people. People are busy with their own lives. A text message is a good reminder for your brand.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Rules to make a good text advertisement

1. Keep it short

A text message has a maximum of 160 characters limit. You shall keep the information clear and short. Get to the point directly with no redundancy.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

2. Interesting

Nowadays people receive many text messages from different merchants each day. How to stand out from all of them? Getting interesting is what makes your message stand out.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

3. Call to action

A message full of information is not enough. You can encourage people to take action at the end of your message. For instance, leave an URL at the end of the message so that people can click right away.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

4. Urgent sense

Creating a sense of urgency, like the last 3 hours of a discount, or having a privilege within 30 minutes.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

5. Personalization

Make people feel special by personalizing your text message. You can put their names in the beginning, and customize your text content according to their account status.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

6. Group your receivers

To make your text advertising efficient, it is better that you group your receivers first. And then you can write your text advertisement according to different groups.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

7. Creating a good experience

Always remember, your goal is to provide a good experience to your customer so that they are willing to buy your product. Your advertising text messages are no different.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Templates of advertising text messages

1. Invite new people to activities

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2. Offer discounts to old customers

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3. Send product information to people

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4. Remind people of new arrivals

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Conclusion

An SMS text advertising campaign can be effective for your business. Give it a try, and you’ll understand how helpful it is.739SMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

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