How Can Text Message Marketing Help Your White Label Business?

How Can Text Message Marketing Help Your White Label Business?

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2021-Dec-23
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What is a white label product?IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

According to Wikipedia, a white-label product is a product or service produced by one company that other companies rebrand to make it appear as if they had made it. The name derives from the image of a white label on the packaging that can be filled in with the marketer's trade dress.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

How can text message marketing help your white label business?IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

1. Find your targeted customerIShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

To do marketing, firstly, you need to find your target customers.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

For example, if you are selling young female clothes, your targeted customers are young females. You can go to places where they might be, or attract them to come to you.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

In the text messaging field, attracting customers is the norm.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

You better have below things: a website and social media. Therefore people can know about you on the Internet without your further assistance.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Text message marketing is doing the marketing through text messages. And you need to get your customers' phone numbers in the right place.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

It could be from your website. When new customers want to register, ask for their phone numbers for identity verification.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

It could be from your promotion activities. You can hold online or offline activities and invite people to participate. They can register or participate with their phone numbers.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

You can get phone numbers by other means. Just use your imagination.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

After you build a customer database, you shall get their consent to join your text marketing campaign. Before you get their consent, you're not allowed to send them anything commercial.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

2. Devise the right marketing contentIShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

a. Group your customers into different categories.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

For example, your customers might all be young females. There are still differences that you can make to distinguish them. You can group them according to their races, due to different race groups may have different clothing preferences. You can group them according to their professions. More formal or more casual.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

b. Devise the right marketing content accordingly.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

There are different marketing occasions, and you need to devise different marketing content.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

For instance, when you send text messages to new customers, you can encourage them to buy by offering new customers discounts. If you send text messages to old customers, you can also offer them a discount to reward their loyalty.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

It all depends on your marketing purpose.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

3. Do the service wellIShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

There are after-sale services that you need to do well.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

For instance, when a customer makes an order, informing him or her of the logistics status is what you can do for your customer.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Send birthday and festival wishes to your customers.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Inform them of new arrivals and updates.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Let them know timely about their account changes.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

And so on.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

In all, text message marketing can be a good way to promote your white label products. With a high open-rate, high reach rate, and low cost, text message marketing can be a good help to your business. Give it a try, and see what happens.IShSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

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