With Coronavirus spreading across the globe, there have been changes happen to the SMS marketing industry.
People stay and work at home more, hang out in the stores on the streets less. This trend leads to more online shopping. Merchants need to adapt to the new environment, also do their SMS marketing strategies.
1. People's demand for receiving SMS messages has increased
During quarantine, there is nothing more expected than contact from the outside world. People need to feel connected. A warm SMS message from your shop could leave a good effect on your customers.
According to a survey, in a local hair salon in the US, the rate that people agree to receive an SMS marketing campaign has been an unprecedented 79%.
It is the best time for you to market your product or service via SMS messages.
2. People want to feel safe
With an uncertain future, people want to feel certain and safe than ever before. With SMS notification messages, 2021 is a good time for you to build a steady relationship with your customers.
From the moment they make the order, during the process, and to the end of the buy, you can send notifying SMS messages to them in each time node. So they know everything about purchasing.
Remember, each SMS message is an opportunity for you to better serve your customers.
3. The relationship-building has never been this important
Nowadays, with so many products and services in the market, it is hard for people to make the decision. If you can add more value to your product or service, you'll stand out.
Building a caring and trusting relationship with your customer has never been this important in the current business world. With the Coronavirus, the turbulent political situation, and the rising gap between rich and poor, people want to feel good about life and the world. Insert your business with care and love, make your customers feel good about your service, and about themselves. You're doing good to your customers, your business, and the world.
An SMS campaign can help you to reach your customers fast in time. You can send a birthday wish to your customer. You can send blessings to your customer at festivals. You can remind your customers of discounts or events that they might be interested in. You can use SMS messages to do so many things to build a good relationship with your customers.
Different time has a different calling. Unity and connection have never been this desired by people in nowadays world.
As a merchant, you can make this world a better place by adding more care, interest, and goodness into your business.
Business is about profit but is not all about profit. Using a good SMS marketing campaign to help you build a better business.