1. Treat your customer like a friend
Connect with your customers like you are friends. You don’t ask your friends to buy this or that. You don’t just send promoting notifications to them. Instead, you will think for your friends and care for their feelings. Therefore, you want them to be happy, you want them to feel good, feel comfortable. When they are not satisfied or not happy, you care and solve their problems. And they will always turn to you when they need your service.
2. Use SMS marketing campaign with other media
SMS marketing campaign alone is not enough. Different media has different features and advantages. Email marketing is free, with long text and lots of information. Social media are a constant window for you to promote your company and products and communicate with your customers online constantly. For SMS marketing, you can reach your customers in the closest way. These three types of marketing strategies combined together will make the most powerful marketing strategy.
3. Start now!
The greatest advantage of running SMS marketing campaigns is the little digital literacy it requires. You can get set-up up fast and you can also learn the basics in less than 30 minutes! As one of the most ubiquitous technologies around, most people (business owners, marketers, and consumers) are familiar with and understand how texting works. Just start now and make it happen.