There are marketing services that integrate cloud service and SMS service. For example, Salesforce, a famous cloud service platform, has integrated SMS service into it, therefore it can use the phone numbers of the leads in the cloud, and do SMS marketing.
This is an innovative integration. As almost everyone owns a cellphone, it is the quickest way for merchants to reach their customers through the phone. According to the statics, 95% of people will open SMS messages within minutes they receive them. That’s why SMS marketing has been an effective marketing method, with low cost. Many merchants have adopted this marketing method.Therefore, it is reasonable that cloud service integrates SMS marketing into its strategy. In this way, the merchants that use cloud service, which stores all the clients’information, including phone numbers, can also send SMS marketing messages to them. There are also many leads on the cloud that haven’t been signed up yet. With an SMS marketing message to convert these people, it is an effective marketing strategy.