How SMS Messaging Is Helpful to Retail Business?

How SMS Messaging Is Helpful to Retail Business?

Published
2021-Dec-26
Written by
Share

The fast-fashion giant Inditex, the parent company of the famous clothing retail ZARA, appointed Marta Ortega as the new Chairman. She is the daughter of the Inditex founder Amancio Ortega.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

After the appointment, Inditex's stock has dropped more than 7%.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

It seems the market is not optimistic about ZARA's future.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

ZARA is a successful fast fashion clothing brand. It has stores all over the world.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

It also sells clothes online.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

So, can SMS messaging be a helper to a retail store like ZARA and other retail businesses with offline and online stores?DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Absolutely.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

SMS messaging can help the retail business in many ways.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

1. SMS marketingDkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

The SMS message can be an effective way to boost sales.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

A marketing campaign includes many marketing methods. Besides online and offline advertising, online and offline activities, and emails, SMS messaging can be a good way to capture those customers' attention who doesn't notice your promotion.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

A good example is when you give away discounts, and people may not be interested in it because they don't bother to do so. An SMS message is all you need to break the ice. With a short text message and a link to get the discount, it is easy and convenient for your customers to click the link and get the discount. It will increase your sales.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

2. SMS notificationDkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Notification is the second function that SMS messages can fulfill.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

To better serve your customers, you can send SMS notifications to inform them of important information.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

For example, when the customer finishes a payment, send an SMS message to confirm the payment. In this way, an SMS message can assure the customer about the payment.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Send birthday wishes to better connect with your customers.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Send logistics reminders so that your customers are aware of the goods they purchase.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

3. SMS verificationDkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

If new users register, a verification code is necessary to identify the validity of the phone number.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

With an account and a password, it may be fake.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

But with a phone number to receive a verification code, it must be valid.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

This method is called the 2 factors authentication (2FA), which is used widely around the globe.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

With a verification code, you will get more valid phone numbers for further marketing activities.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

ZARA is still using SMS messages to communicate with their customers and make more sales. As a retail brand, ZARA is truly successful.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Using correctly, SMS messaging can also be a good help to your retail business.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

BUKA Cloud Communication is a reliable international SMS platform that provides you with the best SMS service.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

This December, BUKA is having its biggest promotion of the whole year. Go to the BUKA websiteto get the gift amount.DkTSMS Service, A2P SMS, Global SMS, BUKA Cloud Communication

Related Articles